Logo & Concept

The brief was to design a logo featuring an acronym integrated with a clock symbol, creating a cohesive and meaningful logo unit. The clock serves as a symbolic representation of punctuality and timely delivery, reinforcing the brand’s commitment to efficiency. Additionally, the clock can function as a versatile submark, adaptable for use on the website and mobile app, maintaining consistent brand identity across platforms.

To enhance the emotional appeal, a smiling face was incorporated within the clock, along with playful clock legs, symbolizing the joy and satisfaction of customers using the service. This thoughtful combination not only communicates reliability but also evokes positive emotions, creating a visual identity that is both functional and engaging.